THE SECRET BEHIND SAIGON’S CHEAP COFFEE

 

 

 

Coffee in Vietnam, (the world’s second largest exporter), is an institution but competition is tough. When you live in Vietnam, you like to enjoy this cheap black drink with milk or without, at the corner of a street or in a café. The drink looks like coffee, has the taste of coffee, but in reality often does not contain a single drop of coffee made from coffee beans. Robusta, Moka, Da coffee and various soda cakes are available, and even the local method imported from the French settlers that use a metal filter called “Phin” is proposed; The problem is that the consumer is not aware that he is a victim of a scam. The profit margin achieved when using fake coffee is so important that some sellers do not hesitate for a second to use a fake product even if the product is filled with toxic chemicals.

The coffee can come from ready-made bagged food, coming from China, and  contains very often heavy metals and mercury that causes liver and stomac cancer (one of the major health problems in Vietnam). The coffee drinker can, if he is warned, recognize it because of a pungent smell, a bitter taste leaving no sweetness at the end.

 

 

 

 

When the coffee is proposed, for more authenticity, passing through a metal filter, it is quiete often (but not always) cut with corn and soybeans, with chemicals for taste like mercury , some chloramphenicol an antibiotic or with some sodium lauryl sulphate which is a detergent. Regardless of this, the technique is slow and when you only use real coffee the technique is expensive too. Counterfeit coffee has received a lot of media attention in recent years and even if the environmental police routinely seize shipments of fake coffee, if more important food safety regulations are put in place and if there is a growing demand for quality products from consumers, the problem is persisting.

 

 

#2 LA MACHINE CONTRE LE FAUX CAFE | French and English version

 

New initiatives try to emerge like JAVI COFFEE where Bá Hải, a Vietnamese engineer and teacher, who has manufactured a coffee machine named JAVI, inspired by the methods of manufacturing Italian, Japanese and Vietnamese coffee, which creates a locally produced coffee using twice less coffee beans. He also oversees the entire production chain, from machine manufacturing and coffee beans, to roasting grains in JAVI coffee shops, ensuring that no chemicals are added. No advantage then to sell fake coffee!

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Bliss Saigon is an online magazine dedicated to the Art of living in Ho Chi Minh City and Asia. The magazine present a unique editorial approach based on experts and influencers contributions, written with optimism, humor and accessibility, offering an interactive and ludic reading on lifestyle topics with sharp selections for unique insights.